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Hot off the PressesPitch's perfect pitch formula: How to turn your brand story into a pitch
Learn how to use your brand story as the basis of an irresistible media pitch that gives journalists what they need, while showcasing your impact and relevancy to your community. |
Media Relations
Media Relations Tips for Non-profits Get media mileage and grow your reputation with these 4 media relations tips and tricks. Read More |
Writing & Editing
Your Inclusive Language Guide Grow your audience by making intentional and meaningful language choices. Read More |
Media Relations
7 Ways to Leverage Media Coverage Further Learn how to leverage media coverage to generate greater reach and impact. Read more |
Media Relations
5 Ways You Can Support Diversity in the Media Learn 5 impactful ways you can diversify your media relations approach and support DEI in the media. Read More |
Media Relations
A Masterclass in Advocacy Dig into 5 lessons learned from Canmore Pride’s steadfast approach to advocacy and community leadership in the face of bigotry. Read More |
Media Relations
5 Reasons You Need a PR pro See how a public relations specialist can help you tackle the finer points of communication. Read More |
Branding
Build Inclusivity into Your Brand Messaging: 4 Essential Steps Develop bold, impactful, and inclusive brand messaging that resonates with the right people and drives results. Read more |
Media Training
4 Tips to Prepare for On-Camera Media Interviews Put your best face forward on video with our on-camera media interview preparation checklist. Read More |
Media Relations
5 Steps to Write a Persuasive Op-ed Dare to be bold and build your personal brand with a well-written and persuasive op-ed. Read More |
Communications Strategy
Non-profit Communications: How to do More With Less Explore 5 ways to maximize your communications budget and do more with less. Read More |
Branding
What You Need to Know About Brand Storytelling Build brand loyalty by connecting with your customers through the power of storytelling. Read More |
Branding
6 Steps to Write a Meaningful Diversity Statement Learn 6 simple (and not-so-simple) steps to make your company's commitment to DEI more than just words Read More |
Communications Strategy
5 Core Skills of an Effective Communications Consultant Hiring a consultant can be cost effective and efficient. Here are 5 tips for finding the right one. Read More |
Media Training
3 Tips to Prepare for Broadcast Interviews Learn how to prepare your voice for broadcast interviews with 3 top tips from voice over artist Mary Anne Ivison. Read More |
Media Training
How to Build Your Reputation by Being More Quotable Get media coverage by setting yourself up as a go-to resource and subject matter expert. Read More |
Communications Strategy
Why Your Business or Non-profit Needs a Communications Plan Learn the importance of having a communications plan, and the 4 core components that will make yours most effective. Read More |
Media Relations
How to do PR in a Pandemic Share your message by pivoting your PR strategy in the Covid-19 pandemic. Read More |
Media Relations
How to Host Inclusive Media Events Show your community you care about meeting their needs while building authentic relationships based on your organization's values. Read More |
Communications Strategy
Create Connections with Audience-focused Communications Learn 5 ways to create powerful connections by focusing your communications on your audience. Read More |
Writing & Editing
Level Up Your Annual Report With Storytelling Learn how to write an annual report that tells the story of your organization and connects emotionally with readers. Read More |
Media Relations
14 Key Media Relations Definitions You Need to Know Brush up on media definitions you need to know to speak to the media successfully. Read More |
Branding
The Importance of Knowing Your "Why" Learn 5 ways you can leverage your "why" in storytelling to attract more supporters and donors. Read More |
Branding
6 Secrets of Effective Brand Messaging Follow these 6 steps to craft strong brand messaging for your community-minded organization. Read More |
Writing & Editing
5 Ways to Implement Ethical Storytelling Learn how to share impactful stories without causing harm to the individuals who tell them. Read More |