The SituationMarch of Dimes Canada (MODC) needed new brand messaging that would cement the organization's reputation as a leading service provider, resource, and advocate for the inclusion of people living with disabilities in all aspects of Canadian life.
With bold and impactful brand messaging in place, the organization set out to write its 2021-2024 Strategic Plan and share it with the world through a national media campaign. Our SolutionMODC worked with Perch founder, Jenny Spurr, to develop brand messaging, write the strategic plan, and design and launch the media campaign.
Our work included:
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Coverage HighlightsAlbertans with disabilities grapple with isolation during pandemic, Calgary Herald
How March of Dimes Canada helps with support for people with disabilities, Global News Edmonton March of Dimes Canada launches new strategic plan, CTV Morning News Live Ottawa March of Dimes Canada, CityNews Ottawa |
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